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Social Media in 2014

Social media, while still fairly new, is starting to enter a more mature phase. Most businesses have a presence on one or more social media platforms and are comfortable with at least the basics. As we start 2014 however, social media is growing and businesses will find that they need to be doing more in order to be successful. One... Read More

Get The Most Out Of LinkedIn

Social media brings many different benefits to business users, and one of the most useful is that they provide businesses with a way to connect with their customers on a deeper level. It’s true that Facebook is the most popular network, but LinkedIn is also a valuable platform that can really help users connect with other like-minded people and related... Read More

Are you easy to find on social media?

There are many factors that contribute to business success, and one of the more recent ones is a corporate social media identity. Sure, simply having a presence doesn’t mean a business will be successful, but it will go a long way in helping gain valuable and important connections. It is these links that can help determine how successful a business... Read More

Instagram – 3 ways to use it

In order to reach a bigger market or expand brands, companies are increasingly turning to social media. The network of choice for many businesses is Facebook, and while it is great, actually creating visual content like images is tough. That’s why Instagram could be quite useful. Because it allows users to take and share images and connects with Facebook, businesses... Read More

Harness the power of social media

Marketing is an essential part of any business strategy, and these days social media has become one of the most important mediums you can use to convey your corporate message and brand. A common issue many small businesses have however is how exactly to go about using social media to not only increase exposure but also improve where they show... Read More

Who else wants to know 5 social trends?

Marketing has changed drastically since the integration of social media. It’s now expected that as a business you will have a social media presence and that it is active. One major problem many small businesses face though is that social media is always changing, often creating confusion as to what is currently popular. Therefore, to be successful, you need stay... Read More

Are you on Instagram?

Social media platforms are continually being introduced, and in order for them to become popular, they often capitalize on a niche area. Many of these networks are utilized by businesses, who use them to extend their brand and connect with customers and potential clients. One network that many businesses are just starting to use that can be beneficial is Instagram.... Read More

Find customers on LinkedIn

There are numerous social media networks available for business owners and managers hoping to expand their business and connect with their customers. LinkedIn is the network for professionals wanting to connect with colleagues, but did you know that this network is also potentially useful for finding new customers? Here are five tips on how you can better connect with your... Read More

New layout and features for Google+

One of the most popular Internet-based services is social media. It has drastically changed the way we communicate and interact with one another. One of the bigger platforms, Google+, has been consistently playing catch-up with other more popular services. However, Google recently announced and rolled out a big update to Google+ that should make it more appealing for many users.... Read More

Social media is for more than marketing

Below are four non-marketing oriented uses of social media that businesses could benefit from. Hiring LinkedIn is a social network dedicated to helping professionals and organizations connect and find jobs and new talent. Most social savvy companies will have a presence on this network and may even hire exclusively from here. If you are looking for new employees, it wouldn’t... Read More